When he was around Steve or even around people he knew well, James was a touchy person. He didn't care about getting in close with other people because there was a simple and sheer joy of hugging someone close to him. Steve especially because the guy was just the right height and build to tuck in against his side where he could drag his friend around and not expect much resistance.

The blush had him pausing and leaning in close to examine it. His friend was so pale it stood out in stark contrast to the usual skin colouration. "Blushing? For me? Awww, Steve, you shouldn't," he commented jokingly. "Also, you happen to know I cheer every time you land a hit on anyone picking on you. No mocking then."